Sponsorship of the 2023 Cannes in Cairnes, with Speaker session, branded activation and beer collab

Speaker session and panel:
From Paramedics to OnlyFans: Introducing HINDSIGHT.
LADbible Group introduces its brand new original series, created to share incredible stories of people’s experiences after choosing a particular path in life.

Paramedic Paul and OnlyFans star Minx join LADbible Australia on stage to share fascinating and honest learnings since venturing into their worlds.

Branded activation space and bar:
To promote the popular LADbible video franchise 'First Impressions', Our Cannes in Cairnes branded soace and bar encouraged festival attendees to try their hand at the game and watch their colleague's reactions back on the big screen

Beer collab LADbible x Good Beer Co:
LADbible and Good Beer Co came together to create a beer collab just for the event.
Beer was sold throughout the event and all proceeds went to the Great Barrier Reef conservation, climate action and First Nations women's leadership and custodianship of the Reef.

Responsibilities:
- Team & project management
- Creative strategy and planning 
- Budgeting and timelines
- Client comms

Deliverables:
- Branded Activation space
- Speaker session
- beer collab